BRAVE’s approach assumes that the launch of automated vehicles on public roads will only be successful if a user centric approach is used where the technical aspects go hand in hand in compliance with societal values, user acceptance, behavioural intentions, road safety, social, economic, legal and ethical considerations.

This approach must be understood as a multidisciplinary task, including engineering and technology, but also social sciences. To gain acceptance and promote the launch of automated vehicles, the opinions, needs, expectations and concerns from both, citizens and stakeholders have to be considered. While developing and implementing automated vehicles, it is necessary to ensure that the societal consensus regarding the acceptance of automated vehicles is met, and the social, legal, economical and ethical implications are considered sufficiently while designing new technical features.

Link to the project